business & sales letters

Speak directly to your customers through a letter

There are many occasions when businesses need to communicate directly with customers on important matters.

Sometimes a business letter can announce welcome news to customers, such as the launch of a new product or service, special offers or a price reduction. At other times the news is not so welcome, such as price rises or apologies.

Whatever the nature of the message you need to communicate to your customers, a well-written letter can put you firmly in control. Even news such as price rises can be conveyed in a way that minimises any negative feeling. This could include creating a special offer to offset the rise or rewarding loyal customers with a discount and could lead to additional business.

The importance of building relationships

At Zarywacz, we believe that whenever you write to customers, you have the opportunity to build and maintain relationships.

We write business letters that will convey your message in language that your clients will understand, and in a friendly and professional tone.

We aim to limit text to a single page wherever possible, as we believe that in the UK, if a recipient has not read the heading or first paragraph, they will definitely not read a second or third page. For sales letters especially, the impact has to be instant, the message clear and the call to action - to phone you or buy from you - clearly visible.

We also look to build a relationship with you so that we always understand what you aim to achieve in your letters.

When you need a copywriter to write effective letters for your business, please call us to get in touch.

Sample price range single-page business letter £60 – £125 & VAT

More information

Business and sale letters vary according to the type and complexity of the message – please call 0845 200 7830 or email hello@z2z.com for a precise quotation.